Open to remote opportunities · RTW · LAAM · Hive Metrics

Noor Ul Saba

Social Media Marketer · Organic & Paid Strategist · Creative Manager

Crafting luxury-inspired digital experiences for international fashion and skincare brands.

Based in Lahore · Open to remote & international roles

View selected work Start a project

30+

Brands directed

10+

Accounts managed at once

100–400+

Daily users per account

100%

Organic growth focus

Selected work

Grids, campaigns, and brand worlds that feel intentional.

Fashion marketplace ecosystems, luxury skincare feeds, and multi-brand social systems directed for organic reach and elevated aesthetics.

Fashion Marketplace

LAAM

@laamofficial · @laam_loves

Managed and grew multiple LAAM brand accounts — cohesive grid aesthetics, festive sale campaigns, and organic daily-user growth across UAE and international markets.

Luxury Skincare

Neue Derma

@neuederma

Minimal, premium editorial grid direction designed to build trust, elevate product presentation, and create a conversion-focused skincare feed.

Beauty Brands

Skincare & Beauty

@marjaanbotanicals · @getheressentials

Premium botanical and lifestyle beauty aesthetics — clean product storytelling with UGC-led social systems.

Verified Fashion

Divinely Crafted

@divinely.crafted_

Editorial fashion layouts with luxury campaign styling, elegant compositions, and cohesive visual storytelling.

Apparel Brands

Fashion & Clothing

@zarposhofficial · @sardinia.pk

International fashion branding aesthetics across clothing labels — from product storytelling to campaign grids.

Agency Operations

Multi-Account Systems

10+ brand accounts

Simultaneously directed fashion, skincare, and lifestyle accounts — each with a distinct aesthetic, voice, and growth strategy.

Services

What I bring to a brand team.

Social media strategy

Content systems, calendars, and platform direction for fashion, beauty, and e-commerce brands.

Creative & grid direction

Luxury-inspired Instagram aesthetics, campaign visuals, and cohesive brand storytelling.

UGC & short-form video

Creator-led reels and on-brand UGC that drive organic reach and conversion.

Paid media & performance

Meta, Google, and TikTok campaigns with audience testing, creative A/B, and ROAS focus.

Key account & client servicing

End-to-end account ownership, retention, upselling, and C-level reporting across brand portfolios.

PR, activations & influence

Media outreach, influencer coordination, store raids, and Gen Z campus activations.

Selected brands

LAAM
Neue Derma
Marjaan Botanicals
Zarposh
Divinely Crafted
Sardinia
Hangten
Jockey
HerBeauty
Ramsha
Get Her Essentials
Hunza Candles

Creative expertise

Strategy with an editorial eye.

Social media marketer and creative manager building organic strategy, paid campaigns, PR plans, and ecommerce content systems for fashion and beauty brands — with direct client ownership and cross-functional delivery. Specializing in luxury brand aesthetics, content storytelling, and high-performing social visuals that grow audiences without relying on paid reach alone.

Instagram Grid Design

Cohesive visual systems that make feeds feel editorial and unmistakably on-brand.

Fashion & Beauty Direction

Campaign aesthetics for luxury fashion, modestwear, and premium skincare launches.

UGC & Reels Strategy

Scroll-stopping short-form content built for organic reach and conversion.

Paid & Organic Media

Meta, Google, and TikTok funnels paired with high-performing organic storytelling.

Shopify & Brand Systems

E-commerce-aware content, brand guidelines, and go-to-market narratives that lift ROI.

Client Leadership & PR

Key account management, influencer outreach, and on-ground activations from concept to capture.

Experience

From agency floors to international accounts.

Ride The Wave

Current

Account Manager

Account Management
Facebook Ads
Community Distribution

Manage multiple Facebook accounts with content posting, engagement, and performance monitoring.
Plan and execute Facebook group ad placements with optimized creative and scheduling.

Confinality

Remote

TTS Specialist

Speech Processing
Artificial Intelligence
LinkedIn Marketing

Delivered high-quality TTS outputs for campaigns while testing AI tools to accelerate workflows.
Executed LinkedIn marketing for brand awareness, outreach, and lead generation.

Ozeefy

Full-time

Key Account Manager

Client Services
Creative Strategy
Paid Media

Owned end-to-end key accounts including Neue Derma, Marjaan Botanicals, Buzzazi, and Muraad Retail — reporting to the CEO.
Planned 360° campaigns across Meta and Google Ads with ROAS-focused creative testing.

LAAM Technologies

On-site

Social Media Executive

Social Media Marketing
SMO
Brand Activations

Directed social ecosystems for LAAM Official, UAE, Modest, Men, and West across Instagram, TikTok, and Facebook.
Led PR, influencer outreach, store-raid activations, and Gen Z campus campaigns.

Hive Metrics

Full-time

Account Manager

Client Servicing
Brand Strategy
PR

Managed a multi-brand portfolio spanning Zarposh, Hangten, Jockey, HerBeauty, Sardinia, Ramsha, and more.
Built long-term client relationships through reporting, PR outreach, and strategic growth plans.

Hive Metrics

Full-time

Social Media Associate

Content Creation
Social Media Management

Produced and coordinated creative content for social, paid ads, and websites with consistent brand messaging.

Suno TV

Internship

Content Creation & Associate Producer (Intern)

TV Production
Editorial Development

Developed editorial angles on women's issues and youth engagement for a women-focused program pipeline.

Self-employed

Freelance

Freelance Graphic Designer

Graphic Design
Fashion Creatives

Designed social creatives and fashion concepts for small business and clothing-brand clients.

Education

Bachelor of Mass Communication — Advertising & Public Relations
University of Central Punjab · CGPA 3.59 / 4.0
Intermediate in Fine Arts
Punjab Group of Colleges · Foundation in visual craft & composition

Leadership & volunteer

CSC Empowerment & Inclusion Programme
Built communication strategies for women's empowerment initiatives and gained HR exposure through recruitment support.
Fundraising Volunteer — Shaukat Khanum Memorial Cancer Hospital
Supported a 15-person fundraising-events team for donor outreach at one of Pakistan's leading cancer-care institutions.

Languages — English (Fluent) · Urdu (Native)

Toolkit